This is the year when one of the most legendary companies turns a 100 years. Its the Shoe company Converse, and now they want us to buy even more of there cranked up juicy shoes and to do just that and create the right vibes they have merged the singer from The Strokes, Julian Casablanca, Hype Machine phenomena Santogold and the super producer Pharrell Williams. I like N.E.R.D’s new sound and i can feel some of those vibes in this song to, the over amped Jimmy Hendrix guitar rifts with the sweaty Pharrell beat boxing.
 
For the production and animation work converse can brag with Psyop and there portfolio is big, great things have arise from their master minds. I love the stop motion feeling and it kinda sets the entire image on the My Drive Tru experience, the rumor has it that it took a set of 30 animators 2 months and 9580 digital paper dolls to create the video, so its nothing for a single designer to take on, if you don’t have a spare year or two and willingly want to send every waken hour in front of the computer. What do you think of the song/video?